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An official response to the “Liquid” Zeolite issue from ZEO Health Ltd.


Written by:

Micah Portney, M.A.

President of ZEO Health Ltd.

Dear Friends,

I am writing this letter in response to the “liquid” Zeolite companies that have popped up in the last couple of years. This response is not directed toward any specific company.  Its purpose is to provide you with the information you need to see through the smoke and mirrors and to address the numerous manipulations of fact.

It can be very frustrating for people who are exposed to a great volume of information to decipher what is fact and what is fiction. That is exactly what professional marketers are expecting and welcoming.  These marketing firms often inundate consumers with a mix of real facts and a manipulation of others to sell their products.
Let me start with the real facts about Zeolite:
Myth #1: There is some magic or proprietary process which can turn the mineral Zeolite into a liquid, while maintaining its benefits.
FACT: Zeolite is a solid by nature. It was formed when molten lava came in contact with seawater millions of years ago. Its health benefits are a result of its cage-like structure and its natural occurring negative charge.  That negative charge allows Zeolite to attract positively charged metals and toxins like a magnet, trap them in its cage-like structure and draw them out of the body. Any manipulation of this solid (such as making it liquid), destroys the beneficial cage-like structure and negative charge, rendering what’s left (a pool of elements) useless and possibly even dangerous.
Lets take a look at the multi-level marketed (“MLM”) “liquid” Zeolite product for a moment:

Start with the fact that Zeolite is a compound made up of many different elements that make up the cage-like  structure.

Now look at this simple scenario to better understand:

We use bridges every day to cross rivers and drive over obstacles. Bridges are made up of, among other things, steel, rivets, bolts and cables. It takes all of these parts, usedtogether, to make up this beneficial structure which allows us to overcome these obstacles. What would happen if you broke the bridge down to its pieces and parts, threw them all in the river and tried to drive over it? You would end up driving over a cliff! Not very beneficial as pieces and parts, is it?

The same is true with any “liquid” Zeolite product. They expose the beneficial Zeolite structure to Hydrochloric acid (much stronger than stomach acid) and extreme heat in order to liquefy it (the only 2 known ways to destroy a Zeolite structure). The result is a pool of elements (remember the pieces and parts?) that originally made up the Zeolite structure.  Just like the bridge scenario, it is no longer beneficial as parts.  

I have personally spoken with the inventor of the process used to create the MLM liquid, who admits that he never claimed that the liquid was a Zeolite after his process. His purpose was to invent something that would be beneficial when injected directly into a tumor.  There were no claims made about benefits of the liquid when ingested.

 The MLM company decided that they needed to call the liquid a Zeolite to be able to utilize the scientific studies on Zeolite powder as proof in order to market it. They also took the liberty of marketing it as an ingestible liquid. All very clever manipulation of facts in order to make money.

Myth #2: There have been scientific studies done on the liquid products.
FACT: All of the published scientific studies ever done on Zeolite showing it beneficial for health (detox, cancer, diarrhea, immune boosting, cancer, etc.) have been done using the powdered form of the mineral, including those studies being referenced by the liquid companies. There have never been any published studies done on the liquid. This is a multimillion dollar organization which uses network marketing and can spread any information like wildfire. You have to believe that results of an independent liquid scientific study would have been everywhere had their product results been shown to be statistically significant.
Myth #3: There is enough Zeolite in ANY liquid product (including the Zeolite suspensions) to be beneficial and get the health results seen in the scientific studies.
FACT: The dosage of Zeolite used in the scientific studies showing it beneficial for detox, cancer, immune boosting, etc. used a dose of between 4,000 mg to 15,000 mg per day. The minimum therapeutic dose of Humic Acid (used as the suspension in some liquids who claim it helps Zeolite get into the cell) is 33mg per day. With a recommended dose of 240mg per day. There is a reason why these companies do not put the supplemental facts for their ingredients on their label, which by the way, is required by the FDA! You would have to drink at least 20 bottles per day of the suspensions to even get the minimum beneficial dose. With liquid products, you obviously are not getting ANY actual Zeolite and not even close to the minimum of Humic Acid!
Our product Destroxin has 800mg of Zeolite per capsule. Our ZEOLITE PURE product has 5,000 mg of Zeolite per teaspoon!
Don’t trust me, call the “liquid” Zeolite companies and see for yourself:


  • Ask how much Humic Acid is in the product. Is it 33mg per dose or for the whole bottle?

  • Is the liquid black? Humic Acid is black. If its not, it is probably diluted Fulvic Acid or even just plain water.

  • Ask how much Zeolite is in their product. Are they trying to tell you parts per million? Do they dance around the subject or can they give you the straight answer in Milligrams, which is how Zeolite is dosed in the scientific studies?

  • Is the liquid clear? Can you feel anything in your fingers or is it just plain liquid? Remember, Zeolite is a solid and is silica based like sand. If it is not gritty, chances are that there is no Zeolite at all.
Here is another way to verify that there is no Zeolite in the liquid products: Zeolite has the ability stop diarrhea. If you or someone you know is having a bout of diarrhea, give them the liquid. If there was Zeolite in the product, it would most likely stop the diarrhea within minutes. The liquid companies know this but they stay away from mentioning this benefit of Zeolite because it is too easy for people to verify whether it works or not. Not many people can check if a product is getting into the walls of their cells.
Myth #4: Liquid Zeolite is able to penetrate the cell walls quicker since it is liquid. The powder can’t get into the cells.
FACT: All of the scientific studies have used powdered micronized Zeolite. This form of Zeolite has been shown to be effective and beneficial; therefore, the powder CAN penetrate the cells and provide the health benefits that Zeolite has been shown to do in the studies. Given that there is evidence that the liquid is no longer even a Zeolite, since its beneficial structure was destroyed, what is it that they claim penetrating the cell walls? A puddle of elements which originally made up the Zeolite? This just doesn’t make sense, nor is there scientific evidence to support this. Again, this is fiction, created by a clever marketing department.
See for yourself, ask these companies for independent scientific proof or evidence (an independent study) of their claims! There is none.
Myth #5: The liquid companies said that the powder has heavy metals in it and that the liquid is clean.

FACT: This is one of my favorite twists that the marketing teams came up with. I have to appreciate the creativity.

All Zeolites contain heavy metals. Zeolites are, by nature, negatively charged and exist in the ground near where heavy metals, which are positively charged, exist naturally.  The 2 will obviously be attracted to each other, that is simple science. There are 2 ways that heavy metals can be in a Zeolite. The first is actually being one of the elements that make up the walls in the cage-like structure, since the heavy metals were there while the Zeolite was being formed. The second is being attracted into the cage after the Zeolite is formed. The MLM marketing team was correct in the fact that if you ingest a Zeolite where the heavy metals were attracted into the cage after it was formed, the cage can be full and be less effective. This is the case with almost all of the Zeolite mined in the United States (which is why we don’t use Zeolite mined in the USA for our products).When there are heavy metals in the Zeolite walls from when it was formed, stomach acid is not strong enough to destroy the structure. We have proven this fact using independent labs which mimic stomach acid based on FDA protocols for the study.

 Here is the real kicker… Remember I told you that there are only 2 things that can destroy a Zeolite structure? Hydrochloric acid and high heat (remember it was lava or magma when it started). Both of these structure-destroying processes are used in making the MLM liquid Zeolite. Ask yourself: What happens when you destroy the structure and create a pool of elements that originally made up the structure? Even if the heavy metals were safe in the cage walls before the process, they are now loose, readily and bio-available to be absorbed by the body. We have had the MLM liquid analyzed in an independent lab to confirm that heavy metals exist loosely in the liquid Zeolite product.

Myth #6: Great, I see that the real and effective Zeolite is micronized powder. There are plenty of people selling Zeolite powder. Even my pool store has it. I can just go buy it and start consuming it.

FACT: Almost all of the Zeolite mines in the world mine Zeolite for commercial purposes (toxic cleanups, water filter media, pool filter media, soil additive, etc.). They are not concerned with the purity of the mineral since it is for commercial purposes and is not intended for human consumption. There are roughly between 50-60 different forms of Zeolite in the world, two of them toxic to humans. The beneficial form of Zeolite is called Clinoptilolite. Sometimes one of the toxic forms of Zeolite called Erionite is found with Clinoptilolite. The equipment to test for Erionite is very expensive and so is running the tests. Most commercial mines don’t test for Erionite since the tests are so expensive and the Zeolite is being used for commercial purposes anyway. For their uses, it is an unnecessary expense. Many mines also include additives for commercial purposes that can be dangerous to ingest.

ZEO Health Ltd. is the first Zeolite supplement manufacturer in the United States and has been in business since the 1990’s. We use one of the only Zeolite mines in the world that manufacture SPECIFICALLY FOR HUMAN CONSUMPTION and adhere to strict quality controls.

I hope that this information has been helpful in educating you on the facts about Zeolite. It is a very beneficial mineral given to us by nature and should be used as nature intended it to be.

Don’t let these fly by night companies or MLM’s fool you with scare tactics and manipulation of facts so they can make millions of dollars selling snake oil using the name of a very beneficial mineral. Don’t fall for buzz words like bio-available or cellular. Micronized Zeolite is bio-available and reaches the cells by nature’s design. Trust a Zeolite company who uses the actual form of Zeolite used in the scientific studies and who has been manufacturing real beneficial and safe Zeolite supplements since the 1990’s.

I am sure that all of these “liquid” companies will be angry that I wrote this letter. However, I knew that it was time that I offered everyone the true facts about Zeolite and cleared away the smoke and mirrors and marketing manipulation of facts surrounding these so called “liquid” Zeolites.

May this letter find you in the best of health.

Best Regards,

Micah Portney, M.A.
ZEO Health Ltd.

read the history on Zeolite.com


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